A News Release

News Release

For Immediate Release

Shields PR
Hill Top Road
Dublin 4
Tel:00353749153276
Emial:grace@shieldspr

3 December 2008

TOP IRISH DJ RAY DARTLY LAUNCHES POSITIVE AGE WEEK

Age Action Ireland launched their new initiative Positive Age Week yesterday(2.12.2008) in the Merrion Hotel.DJ Ray Dartlyattended the launch to raise awareness about the negative perceptions of ageing.

The aim of the week are to transform the attitude of people and growing older.The charity is also looking to gain some funds.The week will run from Monday8th-Sunday15th December 2008.

Ireland's national independent organisation Age Action are trying to encourage people to host parties that celebrate the elderly.The parties can range from small gatherings to street parties.

Lorraine Dorgan,deputy chief executive of Age Action Ireland commented:"We need to celebrate the fact that we are living longer;that aging is not a burden but an opportunity.I would like to encourage as many people around the country to take part."

If you would like to register as a fundraiser for Positive Age Week you can contact Lorraine Dorgen on 0123456789 or visit www.ageaction.ie

Contact:Grace Shields

Tel:00353749153276

Email:grace@shieldspr

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